In today's fast-paced and highly competitive business environment, companies are constantly seeking innovative ways to stay ahead of the curve and maximize their marketing strategies. One such cutting-edge exploration is the use of artificial intelligence (AI) technology to optimize marketing strategies, particularly in the context of customer relationship management (CRM) digital transformation in overseas store markets. AI technology has revolutionized the way companies approach marketing by providing advanced data analytics and predictive modeling capabilities. By leveraging AI, companies can gain valuable insights into customer behavior, preferences, and purchasing patterns, allowing them to tailor their marketing strategies to better meet the needs and expectations of their target audience. In the context of overseas store markets, AI technology can play a crucial role in helping companies understand the unique dynamics of different markets and customer segments. By analyzing large volumes of data from various sources, including social media, online reviews, and customer feedback, AI can provide valuable insights into the preferences and behaviors of overseas customers. This, in turn, can help companies develop more targeted and effective marketing strategies that resonate with their international audience. Furthermore, AI technology can also help companies optimize their CRM systems by automating routine tasks, such as customer segmentation, lead scoring, and personalized marketing campaigns. This not only frees up valuable time and resources but also ensures that marketing efforts are more precise and impactful. Another key benefit of using AI technology in overseas store markets is its ability to facilitate real-time decision-making. By continuously analyzing and interpreting data, AI can provide companies with up-to-date insights into market trends, customer preferences, and competitive dynamics, allowing them to make informed decisions and adapt their marketing strategies accordingly. However, it is important to note that the successful implementation of AI technology in overseas store markets requires a strategic and holistic approach. Companies must invest in the right AI tools and technologies, as well as ensure that their teams are equipped with the necessary skills and expertise to leverage AI effectively. In conclusion, the use of AI technology to optimize marketing strategies in overseas store markets represents a cutting-edge exploration of CRM digital transformation. By harnessing the power of AI, companies can gain valuable insights, automate routine tasks, and make real-time decisions, ultimately leading to more effective and impactful marketing strategies in the global marketplace. As AI continues to evolve and advance, its role in shaping the future of marketing in overseas store markets will undoubtedly become even more significant.