In today's digital age, the integration of online and offline channels has become increasingly important for businesses, especially in the retail industry. With the rise of e-commerce and the growing popularity of online shopping, it is crucial for businesses to find ways to realize data sharing and interoperability between their online and offline channels. This is particularly true for the overseas store industry, where customer relationship management (CRM) plays a crucial role in driving sales and building customer loyalty. One of the key trends in the overseas store industry CRM is the need for seamless integration between online and offline channels. This means that businesses must be able to share customer data and insights across their various sales channels, including physical stores, e-commerce websites, and mobile apps. By doing so, businesses can gain a more comprehensive understanding of their customers' behavior and preferences, and provide a more personalized and consistent experience across all touchpoints. To realize data sharing and interoperability between online and offline channels, businesses can leverage technology solutions such as customer data platforms (CDPs) and omnichannel CRM systems. These platforms allow businesses to collect, analyze, and act on customer data from multiple sources, including online and offline transactions, social media interactions, and customer service inquiries. By centralizing customer data in a single platform, businesses can gain a holistic view of their customers and deliver more targeted and relevant marketing messages and offers. Another important trend in the overseas store industry CRM is the use of advanced analytics and artificial intelligence (AI) to drive customer insights and decision-making. By leveraging AI-powered analytics tools, businesses can gain deeper insights into customer behavior and preferences, and identify patterns and trends that can inform their marketing and sales strategies. For example, AI can help businesses identify high-value customers, predict their future purchasing behavior, and recommend personalized product recommendations and offers. In addition to technology solutions, businesses in the overseas store industry can also benefit from adopting a customer-centric mindset and culture. This means putting the customer at the center of all business decisions and interactions, and striving to provide a seamless and personalized experience across all channels. By focusing on building strong relationships with their customers, businesses can drive customer loyalty and advocacy, and ultimately increase sales and profitability. In conclusion, realizing data sharing and interoperability between online and offline channels is crucial for businesses in the overseas store industry. By leveraging technology solutions, advanced analytics, and a customer-centric mindset, businesses can gain a deeper understanding of their customers and deliver a more personalized and consistent experience across all touchpoints. This, in turn, can drive customer loyalty and advocacy, and ultimately lead to increased sales and profitability.