Customer Relationship Management (CRM) is a crucial aspect of the overseas store industry, as it allows businesses to build and maintain relationships with their customers. However, as technology continues to advance, there is a growing concern about the balance between user data privacy protection and personalized services. One of the key trends in CRM in the overseas store industry is the increasing focus on user data privacy protection. With the implementation of regulations such as the General Data Protection Regulation (GDPR) in Europe and the California Consumer Privacy Act (CCPA) in the United States, businesses are now required to obtain explicit consent from customers before collecting and using their personal data. This has led to a shift in the way businesses approach CRM, with a greater emphasis on transparency and accountability in data handling. At the same time, there is a growing demand for personalized services in the overseas store industry. Customers expect businesses to understand their preferences and provide tailored recommendations and promotions. This has led to the use of advanced analytics and artificial intelligence to analyze customer data and deliver personalized experiences. However, this also raises concerns about the potential misuse of customer data and the invasion of privacy. To address these challenges, businesses in the overseas store industry need to find a balance between user data privacy protection and personalized services. One approach is to implement strict data governance policies and procedures to ensure that customer data is handled responsibly and in compliance with regulations. This includes obtaining explicit consent for data collection, implementing robust security measures to protect customer data, and providing customers with the option to control how their data is used. Another approach is to use advanced technologies such as differential privacy and federated learning to analyze customer data without compromising individual privacy. These techniques allow businesses to gain insights from customer data without directly accessing sensitive information, thus minimizing the risk of privacy breaches. Furthermore, businesses can also focus on building trust and transparency with their customers. By being open and honest about their data collection and usage practices, businesses can reassure customers that their privacy is being respected while still providing personalized services. In conclusion, the balance between user data privacy protection and personalized services is a critical issue in the overseas store industry. By implementing strict data governance policies, leveraging advanced technologies, and building trust with customers, businesses can navigate this challenge and continue to deliver exceptional CRM experiences while respecting customer privacy.