Information security risk assessment is a crucial aspect of data security management, especially in the context of CRM digital transformation in overseas store markets. As businesses expand their operations globally, they are increasingly relying on customer relationship management (CRM) systems to manage and analyze customer data. However, this digital transformation also brings about new security risks that need to be carefully assessed and managed. One of the key risks associated with CRM digital transformation in overseas store markets is the potential for data breaches and unauthorized access to sensitive customer information. As customer data is collected, stored, and processed within CRM systems, it becomes a prime target for cyber-attacks and data theft. This risk is further amplified in overseas store markets where different regulatory frameworks and data protection laws may apply, making it challenging to ensure compliance and data security. Another risk to consider is the potential for data loss or corruption during the digital transformation process. Migrating data from legacy systems to new CRM platforms can introduce vulnerabilities and errors that may compromise the integrity and availability of customer data. This risk is particularly relevant in overseas store markets where connectivity and infrastructure may not be as robust as in domestic markets. Furthermore, the reliance on third-party vendors and service providers for CRM implementation and management introduces additional security risks. These vendors may have access to sensitive customer data and could potentially compromise its security through negligence or malicious intent. Managing these third-party risks is essential for ensuring the overall security of CRM systems in overseas store markets. To address these risks, organizations need to conduct a comprehensive information security risk assessment that takes into account the specific challenges and requirements of overseas store markets. This assessment should involve identifying and prioritizing potential security threats, evaluating the effectiveness of existing security controls, and developing a risk mitigation strategy tailored to the unique needs of CRM digital transformation in overseas store markets. Key components of this risk assessment may include conducting vulnerability assessments and penetration testing to identify and address potential weaknesses in CRM systems, implementing robust access controls and encryption mechanisms to protect sensitive customer data, and establishing clear policies and procedures for managing third-party vendor relationships and ensuring their compliance with data security requirements. In conclusion, information security risk assessment is a critical aspect of data security management for CRM digital transformation in overseas store markets. By proactively identifying and addressing potential security risks, organizations can ensure the integrity, confidentiality, and availability of customer data, thereby building trust and confidence with customers and stakeholders in overseas markets.