In today's globalized world, overseas store enterprises are constantly seeking ways to optimize their customer relationship management (CRM) processes in order to stay competitive and meet the ever-changing needs of their customers. One way to achieve this is by introducing agile methodology to achieve rapid iteration of the CRM process. Agile methodology is a project management approach that emphasizes flexibility, collaboration, and customer feedback. It is based on the idea of breaking down complex projects into smaller, more manageable tasks, and continuously iterating and improving upon them based on real-time feedback. By introducing agile methodology to the CRM process, overseas store enterprises can streamline their operations, improve customer satisfaction, and ultimately drive business growth. The first step in introducing agile methodology to the CRM process is to identify the key pain points and inefficiencies in the current process. This may involve conducting a thorough analysis of the existing CRM system, gathering feedback from employees and customers, and identifying areas for improvement. Once the pain points have been identified, the next step is to prioritize them based on their impact on the overall customer experience and business performance. With the pain points identified and prioritized, the next step is to break down the CRM process into smaller, more manageable tasks or "sprints." Each sprint should have a clear goal and timeline, and should be focused on addressing a specific pain point or inefficiency. By breaking down the process into smaller tasks, overseas store enterprises can achieve rapid iteration and improvement, and can quickly respond to changing customer needs and market dynamics. Throughout the agile process, it is important to emphasize collaboration and communication among cross-functional teams. This may involve regular meetings, brainstorming sessions, and feedback loops to ensure that everyone is aligned and working towards the same goals. By fostering a culture of collaboration and open communication, overseas store enterprises can ensure that the agile process is effective and that everyone is working towards the same objectives. Finally, it is important to continuously measure and evaluate the impact of the agile methodology on the CRM process. This may involve tracking key performance indicators, gathering feedback from employees and customers, and making adjustments as needed. By continuously measuring and evaluating the impact of the agile methodology, overseas store enterprises can ensure that they are achieving their goals and driving continuous improvement in their CRM process. In conclusion, introducing agile methodology to achieve rapid iteration of the CRM process can be a game-changer for overseas store enterprises. By breaking down the process into smaller tasks, fostering collaboration and communication, and continuously measuring and evaluating the impact, overseas store enterprises can streamline their operations, improve customer satisfaction, and ultimately drive business growth.