In the overseas store industry, customer relationship management (CRM) is crucial for success. To effectively train talent in this industry, personalized learning and independent learning are essential components. This article will delve into the application of personalized learning and independent learning in CRM talent training in the overseas store industry. Personalized learning involves tailoring the learning experience to meet the individual needs and preferences of each learner. In the context of CRM talent training, this means understanding the unique skills, knowledge, and learning styles of each employee and designing training programs that cater to their specific needs. This can be achieved through the use of personalized learning plans, one-on-one coaching, and targeted skill development activities. By personalizing the learning experience, employees are more likely to be engaged and motivated to learn, leading to better retention of knowledge and skills. Independent learning, on the other hand, empowers employees to take control of their own learning journey. In the context of CRM talent training, this means providing employees with the resources, tools, and support they need to learn independently. This can include access to online learning platforms, self-study materials, and opportunities for self-assessment and reflection. By fostering a culture of independent learning, employees are encouraged to take ownership of their professional development and continuously improve their skills and knowledge. So, how can personalized learning and independent learning be applied in CRM talent training in the overseas store industry? Firstly, it is important to assess the individual learning needs and preferences of employees. This can be done through surveys, interviews, and performance evaluations. Once the learning needs are identified, personalized learning plans can be developed for each employee, outlining specific learning objectives, activities, and resources tailored to their needs. Additionally, providing employees with access to a variety of learning resources and tools, such as online courses, webinars, and learning materials, can support independent learning. Encouraging employees to set their own learning goals and providing opportunities for self-assessment and reflection can also foster a culture of independent learning. Furthermore, incorporating technology into CRM talent training can enhance personalized and independent learning. For example, using learning management systems to deliver personalized learning content, providing access to mobile learning apps for independent learning, and utilizing virtual reality simulations for hands-on training experiences. In conclusion, personalized learning and independent learning are essential for effective CRM talent training in the overseas store industry. By understanding and catering to the individual learning needs of employees and empowering them to take control of their own learning, organizations can ensure that their talent is equipped with the skills and knowledge needed to excel in customer relationship management.